If you aren’t getting as much traction from your marketing efforts as you would like, then this is a great TED talk by Simon Sinek that will hopefully get you to change your thinking as to how you market your product or business.
Marketing From The Inside Out
About the Author: The Equity Crowd
I've been an entrepreneur for over 15 years with most of my experience being in e-commerce. Now I help business owners grow their businesses by harnessing the power of the internet.