Why Does My Business Need a Website?
We often get asked “My business is only a small business and we don’t want to sell anything online. Do I really need a website?”
Our answer is usually yes. But, we sell websites, so of course, we’d say that, right? Well, here’s 3 reasons why your business should have a mobile responsive website.
- 81% of consumers look for a business’ website before they decide to purchase. If you don’t have one or they can’t find your website, then they’ll find your competitor’s website.
- Your website is open 24/7 for potential customers to browse and research your products. In one of my previous businesses, an e-commerce store, between 10 pm and midnight was consistently when we received the most traffic and orders.
- It can allow you to explore new markets and reach more customers.
How Will a Website Grow my Business’ Revenue?
Having an up-to-date website will allow you to utilise more digital marketing tools so that you can reach new customers. Tools like Google Adwords, Facebook Ads, and Content Marketing work much more effectively with an optimised website.
You can also track user behaviour so that you know which marketing and advertising channels are generating income.
The combination of optimising your marketing efforts so that you’re only spending on channels that provide a positive ROI and the ability to access new markets will grow your revenue.
How Much Will It Cost?
This might be the most important bit of information that you want to know. And the answer is, it depends.
The cost of a website will depend on what you want to achieve with it. A very simple 3-page brochure website will cost a lot less than a complex e-commerce marketplace that is designed to generate the majority of a company’s revenue. We usually start by sitting down with you and having a conversation about your business and the main ways your business can generate more income through its website.
If you want to have a chat and find out how we can help, fill in the form and we’ll call you to set up a meeting.
It all starts with a conversation!
Fill in the form below and we’ll call you back to arrange a coffee and a chat.
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